Donnell Beverly Jr. and NBA All-Stars Russell Westbrook and Kemba Walker launched Eazewell, an AI-driven platform designed to streamline end-of-life and funeral planning.
Eazewell's AI agent offers 24/7 assistance, helping users with tasks such as finding funeral homes and canceling credit card accounts.
The platform partners with service providers, offering free access with premium feature options.
Eazewell has already assisted over 100,000 families and is introducing an enterprise platform for hospice companies and insurers.
Future plans include managing digital assets post-mortem, addressing the growing challenge of handling numerous online accounts.
Westbrook emphasizes the importance of helping underserved communities through this platform.