Atomico's annual State of European Tech report highlights a growing trend: European startups and investors are increasingly engaging in lobbying to influence policy. The report includes recommendations to 'Fix the friction, Fund the future, Empower talent, and Champion risk.' European tech companies are learning to lobby for themselves, both individually and collectively, mirroring practices of Big Tech and U.S. counterparts.
This shift is evident in the alignment of Atomico's recommendations with ongoing discussions in the startup community and Brussels policy circles, such as the proposed pan-European company structure. The European Commission is paying attention at the highest levels, and European tech lobbying is becoming more sophisticated.
However, challenges remain, including potential opposition to initiatives like EU-INC and the need to address public distrust of the tech industry. Effective communication and policy efforts are crucial for risk mitigation and reputation management.